Myrtle Beach Real Estate Market, February 2013

Here's the February Grand Strand Market Report from 
SiteTech Sytems:

"January’s momentum continued in February…..strong sales 

and rebounded sales price led a strong February.

Single Family Residential (SFR) sales activity remained strong as 

February’s volume was up 13.6% from February 2012. Year to 

date, SFR sales volume is up 16.6% to prior year levels. SFR 

inventory is seasonally up, however February’s level is 3% higher 

that prior year levels. On a positive note, non-distressed listings 

continue to decline and now represent a declining share of the 

total listing inventory. SFR median sales price rebounded from 

January to $175,000. This improvement was driven by higher 

non-distressed sales prices. Year to date, SFR median sales 

price is down 3.7% from 2012. Condo sales activity was strong in 

February; up 18.7% from prior year level. Year to date, condo 

sales are up 21.9%. Condo inventory increased seasonally, but is 

still below prior year levels (down 10.4%). Condo median sales 

prices rebounded from January, up 14.5% from January. The 

improvement was in both distressed and non-distressed 

sales. Year to date, the condo median sales price is up 9.5% 

from 2012. The rate of residential lot sales improvement slowed, 

but the 2013 volume is up 9% from 2012. Overall, distress sales 

remain at 28% of all sales, up slightly from Q4 2012."

For the full report, click:

Grand Strand February Market Report 2013

Sellers: Does Your House Compete ONLINE?

After you list your house, check to see what your home looks like online.  No kidding.

Chances are the agents you met with before listing (you did meet with more than one, didn't you?) demonstrated their commitment to online marketing and you chose an agent who takes online marketing very seriously. Now that you've listed, it's time for further due diligence. Today, online marketing sells houses, but somehow, there are still hundreds of listings in every major city that receive a failing grade on their online presence, once the home has actually been listed.  Make sure yours isn't one of them.

Pictures are critical. Not one or two, but at least a dozen, preferably more, that show the home in the best possible light.  In focus, well lighted, pictures sell houses.  No pictures of dirty dishes or the trash area, please. Pictures of the neighborhood are good too. 

Listing descriptions that may bemuse buyers, but would befuddle and even anger the homeowner are common. Start with no description, misspelled words, etc. A description of clearly the wrong house or which says, "this place is a mess," are out there and won't get your house sold.

Sometimes, the problem is a glitch along the production chain that it takes to get a property marketed online; other times agents just aren't bothering to do the job right. It’s free for you, the seller, to hop online and see how your home is presented online; the same listings, virtual tours, and property websites that buyers will see.  And it’s often the only way these glitches will get caught, brought to the agent’s attention and rectified. If you can't find your home online, chances are no one else can either.

5 Aesthetic Issues That Turn Off Buyers

Fixing these issues before listing can mean a fast sale and boost price:

Thinking of selling?  Take on these projects before listing for a big difference in how fast your home sells and for how much.  

Thinking of buying?  Look for the owners who didn't bother to fix the easy stuff and offer accordingly.

1  Overgrown landscaping.  Curb appeal sells and you've only got seconds as buyers drive by.  Do it yourself or hire it done and while you're at it, add a few flowers.

2  Ugly paint, inside and out.  Outside: power wash and touch up at a minimum.  Inside: neutral colors sell best and paint is cheap.  If you're sure you don't need to repaint, then make sure to clean around light switches, door knobs and such.  Wash the windows, too.

3  Mirror walls.  Take them down immediately and fix and repaint as required.  'nough said.

4  Wallpaper and paneling.  Chances are your taste in wall paper, no matter what, isn't your buyer's. Take it down and paint in neutral colors. Paneling is tricky. Real wood paneling is surprisingly expensive and may just need cleaning or refinishing. Real wood paneling probably isn't hiding problem walls; panel board probably is; take it down and fix them now.

5  Closet doors and interior doors.  Make sure they all fit, work and are clean--no dust and fingerprints. Replace missing doors and if you have beads to go with the mirror walls, you know what to do. Gone.

Grand Strand Economic Report 4th Quarter 2012

Attached is the fourth quarter Grand Strand Economic Report which is prepared in a joint effort from SiteTech Systems and CCU’s Wall College of Business Center for Economic & Community Development.

During the fourth quarter, the Grand Strand economy continued to improve, although we have yet to see significant gains in employment and income. The unemployment rate continues to fall, almost entirely due to unemployed individuals leaving the labor force. Healthcare and higher education are leading growth in employment, but these gains have not yet been strong enough to offset the losses in other sectors. The strong retirement demographic continues to stabilize demand in both the tourism and residential construction sectors. Nationally, the economy weakened in the fourth quarter of 2012 as GDP declined 0.1 percent. Fiscal uncertainty associated with the budget debate as well as the expiration of the 2 percentage point reduction in the payroll tax will weigh on investor and consumer confidence in the first half of 2013.

Tourism has experienced growth compared to the 4^th quarter of 2011.  The Grand Strand witnessed increases in occupancy rate, ADR, and RevPar. The hospitality related taxes and fees decreased in the 4^th quarter due to the unusually high amount of collections in the previous year.  This is partly due to SC DOR’s legal decision to collect taxes back as far as 10 years on VRBO properties and recording the fees in the period they are collected and not when they are accrued.

Real estate continues to improve in the 4^th quarter as the number of SFR and condo/townhome sales increase and excess inventory is decreasing.  The median sales prices for condo/townhomes are flat from 2011, seeing a substantial increase in sales with virtually no price appreciation.  The SFR median sales has decreased almost 3% from that of 2011. Sales prices will increase as the distressed properties continue to be pushed through the inventory.  SFR building permits have increased almost 70% as well-located subdivisions continue to attract buyers and builders.

Read the entire report at:

Grand Strand Economic Report 4th Quarter 2012